{"id":11668,"date":"2012-03-08T15:50:08","date_gmt":"2012-03-08T15:50:08","guid":{"rendered":"http:\/\/www.smartinsights.com\/?post_type=guides&p=11668"},"modified":"2023-03-03T12:08:13","modified_gmt":"2023-03-03T12:08:13","slug":"seo-strategy-audit-checklist","status":"publish","type":"guides","link":"https:\/\/www.smartinsights.com\/guides\/seo-strategy-audit-checklist\/","title":{"rendered":"SEO strategy audit checklist"},"content":{"rendered":"
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How will this checklist help me and my business?<\/h3>\n

The first step in any successful strategy is to audit your current activities against best practices. By looking at a full list of activities, and how they should be carried out, you can score yourself from 'market leader' down through to 'improvements needed'. After all, you can't create a plan to improve if you don't know how well you're doing right now.<\/p>\n

This SEO strategy audit checklist gives you a comprehensive list of activities to grade your organization against. You can set tasks as priorities and designate responsible workers inside your company against them so, once completed, you have a full list of further actions that your team can work from. By completing this checklist every three\/six months, you'll be able to measure how your SEO efforts have improved and prove return on investment for multiple areas of work from your digital marketing team.<\/p>\n

What's included in the SEO strategy audit<\/h3>\n

We've made the strategy audit easy to scan so you can complete a quick review by using the 50 questions included to assess the effectiveness of your SEO in these categories:<\/p>\n