{"id":131102,"date":"2019-01-04T13:44:32","date_gmt":"2019-01-04T13:44:32","guid":{"rendered":"https:\/\/www.smartinsights.com\/?post_type=guides&#038;p=131102"},"modified":"2019-11-29T10:21:28","modified_gmt":"2019-11-29T10:21:28","slug":"agency-b2b-digital-marketing-plan-example","status":"publish","type":"guides","link":"https:\/\/www.smartinsights.com\/guides\/agency-b2b-digital-marketing-plan-example\/","title":{"rendered":"Agency B2B digital marketing plan example"},"content":{"rendered":"<h3>How will this example plan help me and my business?<\/h3>\n<p>Marketers\u2019 needs are changing at an incredible rate, influenced heavily by technology, data, consumer demands, talent, and financial pressures. Marketing agencies must be adaptive and reflective of clients' needs in order to stay ahead of continuous developments. Those who can adapt are likely to flourish, and that means having a detailed marketing plan to work from and KPIs to measure against.<\/p>\n<p>This example plan has been created, both as an example for you to read, and a template to modify with your agency's targets and strategies. It considers a hypothetical agency, Splurge, that primarily works with martech businesses and presents an example of how the company could grow its leads, engage new audiences, and monitor its marketing activities closer.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How will this example plan help me and my business? Marketers\u2019 needs are changing at an incredible rate, influenced heavily by technology, data, consumer demands, talent, and financial pressures. Marketing agencies must be adaptive and reflective of clients&#8217; needs in &hellip;..<\/p>\n","protected":false},"featured_media":131129,"template":"","meta":{"_acf_changed":false,"_glsr_average":0,"_glsr_ranking":0,"_glsr_reviews":0,"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Agency B2B digital marketing plan example | Smart Insights<\/title>\n<meta name=\"description\" content=\"Put your agency at the forefront of clients&#039; minds and become a thought leader in your market with our example digital marketing plan.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.smartinsights.com\/guides\/agency-b2b-digital-marketing-plan-example\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Agency B2B digital marketing plan example | Smart Insights\" \/>\n<meta property=\"og:description\" content=\"Put your agency at the forefront of clients&#039; 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