{"id":1958,"date":"2010-04-18T22:47:18","date_gmt":"2010-04-18T22:47:18","guid":{"rendered":"http:\/\/www.smartinsights.com\/?page_id=1958"},"modified":"2019-07-18T10:24:25","modified_gmt":"2019-07-18T09:24:25","slug":"search-engine-optimisation-seo","status":"publish","type":"page","link":"https:\/\/www.smartinsights.com\/search-engine-optimisation-seo\/","title":{"rendered":"Search engine optimisation (SEO)"},"content":{"rendered":"<div>\n<div>\n<h2>Our recommendations on SEO best practice<\/h2>\n<p>Search Engine Optimisation (SEO) is arguably THE most cost-effective digital marketing technique, but also the most challenging to get right. Our SEO resources are aimed at marketers who need to ask the right questions to get better results from SEO whether they are working on SEO themselves or they have an in-house or agency SEO resource.<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Our recommendations on SEO best practice Search Engine Optimisation (SEO) is arguably THE most cost-effective digital marketing technique, but also the most challenging to get right. Our SEO resources are aimed at marketers who need to ask the right questions &hellip;..<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"page-tactic.php","meta":{"_acf_changed":false,"_glsr_average":0,"_glsr_ranking":0,"_glsr_reviews":0,"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Search engine optimisation (SEO) | Smart Insights<\/title>\n<meta name=\"description\" content=\"Use our actionable range of content to improve your SEO knowledge and your site&#039;s SERP performance. 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