{"id":22141,"date":"2013-02-28T22:38:07","date_gmt":"2013-02-28T22:38:07","guid":{"rendered":"http:\/\/www.smartinsights.com\/?post_type=guides&#038;p=22141"},"modified":"2019-04-24T15:26:57","modified_gmt":"2019-04-24T14:26:57","slug":"web-design-project-plan-template","status":"publish","type":"guides","link":"https:\/\/www.smartinsights.com\/guides\/web-design-project-plan-template\/","title":{"rendered":"Web design project plan template"},"content":{"rendered":"<h3>How will this web project planning template help me?<\/h3>\n<p>Our template is based on real plans used to plan and manage progress on web projects. It's mainly intended for client-side marketers, but will also be useful as a cross-check for web design agencies to review the activities they manage.<\/p>\n<p>For complex web projects we recommend using Microsoft Project or similar project planning software. But for simple projects Excel can be easier to apply.<\/p>\n<p>Even if you are using project planning software our template will still give you a checklist to review the key activities that need to be managed.<\/p>\n<h3>Who is this for?<\/h3>\n<p>This template is designed for account managers in agencies who are looking to save time by using a template for a web design plan.<\/p>\n<h3>What does the planning template include?<\/h3>\n<p>The template was originally developed by Jill when she was working as a client-side marketer, so it doesn't only include web site design and build activities, but also marketing activities. It doesn't give a detailed technical breakdown of development activities.<\/p>\n<p>The template is based around the RACE Planning framework, relating the site to the customer management activities that a website can support, i.e. Reach, Act, Convert Engage.<\/p>\n<h3>Guide structure<\/h3>\n<p>This template is divided into these five steps:<\/p>\n<ul>\n<li><b>Step 1:<\/b> Plan - Define resource, customer research, analytics audit, digital asset management, UX evaluation<\/li>\n<li><b>Step 2:<\/b> Reach - SEO, landing pages, newsletters, marketing campaigns<\/li>\n<li><b>Step 3:<\/b> Act - Design and copywriting, customer profiling<\/li>\n<li><b>Step 4:<\/b> Convert - UX testing, surveys, customer service, A\/B testing<\/li>\n<li><b>Step 5:<\/b> Engage - Content strategy, social media integration<\/li>\n<\/ul>\n<h3>Latest updates<\/h3>\n<p>This content is evergreen and has been updated to our newest branded document style to ease readability.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How will this web project planning template help me? Our template is based on real plans used to plan and manage progress on web projects. It&#8217;s mainly intended for client-side marketers, but will also be useful as a cross-check for &hellip;..<\/p>\n","protected":false},"featured_media":127833,"template":"","meta":{"_acf_changed":false,"_glsr_average":0,"_glsr_ranking":0,"_glsr_reviews":0,"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Web design project plan template | Smart Insights<\/title>\n<meta name=\"description\" content=\"Define and schedule key marketing activities to design and launch a website with this simple template. It&#039;s big-budget long-term planning made easy!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.smartinsights.com\/guides\/web-design-project-plan-template\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Web design project plan template | Smart Insights\" \/>\n<meta property=\"og:description\" content=\"Define and schedule key marketing activities to design and launch a website with this simple template. 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