{"id":4301,"date":"2011-02-09T07:55:24","date_gmt":"2011-02-09T07:55:24","guid":{"rendered":"http:\/\/si.first10.co.uk\/"},"modified":"2019-09-18T14:36:19","modified_gmt":"2019-09-18T13:36:19","slug":"international-marketing","status":"publish","type":"page","link":"https:\/\/www.smartinsights.com\/online-brand-strategy\/international-marketing\/","title":{"rendered":"International marketing"},"content":{"rendered":"<p>The needs, wants and preferences of people from different countries varies greatly between countries. If you offer content, product or services to international markets you have to offer cultural customisation to communicate effectively.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The needs, wants and preferences of people from different countries varies greatly between countries. If you offer content, product or services to international markets you have to offer cultural customisation to communicate effectively.<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":4293,"menu_order":0,"comment_status":"open","ping_status":"open","template":"page-tactic.php","meta":{"_acf_changed":false,"_glsr_average":0,"_glsr_ranking":0,"_glsr_reviews":0,"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>International marketing | Smart Insights<\/title>\n<meta name=\"description\" content=\"The needs, wants and preferences of people from different countries varies greatly and you need to ensure you&#039;re addressing them all - find out how to.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.smartinsights.com\/online-brand-strategy\/international-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"International marketing | Smart Insights\" \/>\n<meta property=\"og:description\" content=\"The needs, wants and preferences of people from different countries varies greatly and you need to ensure you&#039;re addressing them all - find out how to.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.smartinsights.com\/online-brand-strategy\/international-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Smart Insights\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/smartinsights\" \/>\n<meta property=\"article:modified_time\" content=\"2019-09-18T13:36:19+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@smartinsights\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.smartinsights.com\/online-brand-strategy\/international-marketing\/\",\"url\":\"https:\/\/www.smartinsights.com\/online-brand-strategy\/international-marketing\/\",\"name\":\"International marketing | Smart Insights\",\"isPartOf\":{\"@id\":\"https:\/\/www.smartinsights.com\/#website\"},\"datePublished\":\"2011-02-09T07:55:24+00:00\",\"dateModified\":\"2019-09-18T13:36:19+00:00\",\"description\":\"The needs, wants and preferences of people from different countries varies greatly and you need to ensure you're addressing them all - find out how to.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.smartinsights.com\/online-brand-strategy\/international-marketing\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.smartinsights.com\/online-brand-strategy\/international-marketing\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.smartinsights.com\/online-brand-strategy\/international-marketing\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.smartinsights.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Online brand strategy\",\"item\":\"https:\/\/www.smartinsights.com\/online-brand-strategy\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"International marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.smartinsights.com\/#website\",\"url\":\"https:\/\/www.smartinsights.com\/\",\"name\":\"Smart Insights\",\"description\":\"Digital Marketing &gt; 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