{"id":4485,"date":"2011-02-11T16:14:36","date_gmt":"2011-02-11T16:14:36","guid":{"rendered":"http:\/\/si.first10.co.uk\/"},"modified":"2020-04-24T11:43:14","modified_gmt":"2020-04-24T10:43:14","slug":"content-marketing-strategy","status":"publish","type":"page","link":"https:\/\/www.smartinsights.com\/content-management\/content-marketing-strategy\/","title":{"rendered":"Content marketing strategy"},"content":{"rendered":"

With the increasing importance of content to commercial success online, content is not something to leave to an intern; it needs a strategy to ensure it really supports marketing.<\/p>\n

Our guides and infographics will help you set up a defined content marketing strategy, which you can plan, manage and optimise using our templates and resources.<\/p>\n

\"\"\u00a0 \u00a0\u00a0\"\"<\/p>\n

Recommended content marketing resources<\/h3>\n

Use our three popular content marketing infographic 'mind tools' as templates to audit your content marketing and create a plan<\/p>\n

1. Infographic: Content \u00a0marketing matrix<\/a><\/p>\n

2. Infographic: Content distribution matrix<\/a><\/p>\n

3. Infographic: Content optimization matrix<\/a><\/p>\n

4. Free download: Content marketing mistakes<\/a><\/p>\n

5. Premium guide: Content marketing strategy guide<\/a><\/p>\n

5. Premium guide: Persona creation templates<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

With the increasing importance of content to commercial success online, content is not something to leave to an intern; it needs a strategy to ensure it really supports marketing. Our guides and infographics will help you set up a defined …..<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":4483,"menu_order":0,"comment_status":"open","ping_status":"open","template":"page-tactic.php","meta":{"_acf_changed":false,"_glsr_average":0,"_glsr_ranking":0,"_glsr_reviews":0,"footnotes":""},"acf":[],"yoast_head":"\nContent marketing strategy - Smart Insights Digital Marketing<\/title>\n<meta name=\"description\" content=\"The guides and infographics on this hub page will help you set up a defined content marketing strategy, which you can plan, manage and optimise.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.smartinsights.com\/content-management\/content-marketing-strategy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Content marketing strategy - 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