{"id":8328,"date":"2011-11-20T12:06:33","date_gmt":"2011-11-20T12:06:33","guid":{"rendered":"http:\/\/v2.smartinsights.com\/?page_id=8328"},"modified":"2019-09-18T08:52:54","modified_gmt":"2019-09-18T07:52:54","slug":"marketing-automation","status":"publish","type":"page","link":"https:\/\/www.smartinsights.com\/lead-generation\/marketing-automation\/","title":{"rendered":"Marketing automation"},"content":{"rendered":"<p>Capturing and following up on new leads and new customers through the lifecycle can be a big timesaver and help conversion rates and customer service - this is marketing automation.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Capturing and following up on new leads and new customers through the lifecycle can be a big timesaver and help conversion rates and customer service &#8211; this is marketing automation.<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":5365,"menu_order":0,"comment_status":"open","ping_status":"open","template":"page-tactic.php","meta":{"_acf_changed":false,"_glsr_average":0,"_glsr_ranking":0,"_glsr_reviews":0,"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Marketing automation | Smart Insights<\/title>\n<meta name=\"description\" content=\"Marketing automation can help you capture, nurture and convert more leads effectively. 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