{"id":8807,"date":"2013-03-07T22:22:44","date_gmt":"2013-03-07T22:22:44","guid":{"rendered":"http:\/\/www.smartinsights.com\/?post_type=guides&#038;p=8807"},"modified":"2022-07-21T11:37:01","modified_gmt":"2022-07-21T10:37:01","slug":"editorial-calendar-spreadsheet","status":"publish","type":"guides","link":"https:\/\/www.smartinsights.com\/guides\/editorial-calendar-spreadsheet\/","title":{"rendered":"Editorial calendar spreadsheet"},"content":{"rendered":"<h3>How will this editorial calendar template help me and my business?<\/h3>\n<p>The pressures to publish engaging, timely content have never been higher, yet managing the workflow for this is really challenging. An editorial calendar is essential to help develop a plan to create content which both engages your audience and supports your content marketing aims.\u00a0This template will give you more control over your content marketing approach to help:<\/p>\n<ul>\n<li><strong>Provide consistency and quality in your content<\/strong> \u2013 content quality is key to making your brand engaging.<\/li>\n<li><strong>Organize your team<\/strong> \u2013 anyone involved in the research\/creation\/publishing\/interaction processes for content marketing.<\/li>\n<li><strong>Give a framework and process to plan and manage the creation of content<\/strong> \u2013 structure means control and less of a last-minute approach.<\/li>\n<li><strong>Enforce accountability<\/strong> \u2013 specifies who does what and when.<\/li>\n<\/ul>\n<h3>Who is this template for?<\/h3>\n<p>This template is for anyone who\u00a0wants\u00a0more control over their\u00a0content marketing approach to help provide consistency and quality in your content and align their team. It gives you a framework and process to plan and manage the creation of content. Typical users of this guide include:<\/p>\n<ul>\n<li>Content marketing managers and marketing campaign managers<\/li>\n<li>Marketing managers and digital marketing managers<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>How will this editorial calendar template help me and my business? The pressures to publish engaging, timely content have never been higher, yet managing the workflow for this is really challenging. An editorial calendar is essential to help develop a &hellip;..<\/p>\n","protected":false},"featured_media":129506,"template":"","meta":{"_acf_changed":false,"_glsr_average":0,"_glsr_ranking":0,"_glsr_reviews":0,"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Editorial calendar spreadsheet | Smart Insights<\/title>\n<meta name=\"description\" content=\"Create content your customers will love with our handy editorial caldendar. 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