{"id":98470,"date":"2017-10-05T09:59:18","date_gmt":"2017-10-05T08:59:18","guid":{"rendered":"http:\/\/www.smartinsights.com\/?post_type=guides&#038;p=98470"},"modified":"2019-07-11T08:37:11","modified_gmt":"2019-07-11T07:37:11","slug":"china-digital-marketing-strategy-guide","status":"publish","type":"guides","link":"https:\/\/www.smartinsights.com\/guides\/china-digital-marketing-strategy-guide\/","title":{"rendered":"China digital marketing strategy guide"},"content":{"rendered":"<h3>How will this guide help me and my business?<\/h3>\n<p>Our China Marketing Strategy Guide is a complete guide to help you understand China\u2019s digital marketing landscape. This guide will give you a better understanding of China\u2019s biggest online marketing channels and how they operate.<\/p>\n<p>This guide is beneficial to digital marketers for several reasons:<\/p>\n<ul>\n<li>China\u2019s market size of 1.3 billion consumers presents a big opportunity for any global brand.<\/li>\n<li>China\u2019s \u201conline\u201d market is growing at a very fast pace.<\/li>\n<li>China\u2019s ever-changing digital landscape is dominated by local players; many of whom have less global recognitions.<\/li>\n<li>Chinese consumers\u2019 behaviours and expectations are different than its western counterparts.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>How will this guide help me and my business? Our China Marketing Strategy Guide is a complete guide to help you understand China\u2019s digital marketing landscape. This guide will give you a better understanding of China\u2019s biggest online marketing channels &hellip;..<\/p>\n","protected":false},"featured_media":109440,"template":"","meta":{"_acf_changed":false,"_glsr_average":0,"_glsr_ranking":0,"_glsr_reviews":0,"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>China digital marketing strategy guide | Smart Insights<\/title>\n<meta name=\"description\" content=\"Better understand China\u2019s digital marketing landscape, the countries biggest online marketing channels and how they operate with our in-depth guide.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.smartinsights.com\/guides\/china-digital-marketing-strategy-guide\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"China digital marketing strategy guide | Smart Insights\" \/>\n<meta property=\"og:description\" content=\"Better understand China\u2019s digital marketing landscape, the countries biggest online marketing channels and how they operate with our in-depth guide.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.smartinsights.com\/guides\/china-digital-marketing-strategy-guide\/\" \/>\n<meta property=\"og:site_name\" content=\"Smart Insights\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/smartinsights\" \/>\n<meta property=\"article:modified_time\" content=\"2019-07-11T07:37:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.smartinsights.com\/wp-content\/uploads\/2017\/10\/china-guide-update-2018-webcover.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"595\" \/>\n\t<meta property=\"og:image:height\" content=\"839\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@smartinsights\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.smartinsights.com\/guides\/china-digital-marketing-strategy-guide\/\",\"url\":\"https:\/\/www.smartinsights.com\/guides\/china-digital-marketing-strategy-guide\/\",\"name\":\"China digital marketing strategy guide | Smart Insights\",\"isPartOf\":{\"@id\":\"https:\/\/www.smartinsights.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.smartinsights.com\/guides\/china-digital-marketing-strategy-guide\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.smartinsights.com\/guides\/china-digital-marketing-strategy-guide\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.smartinsights.com\/wp-content\/uploads\/2017\/10\/china-guide-update-2018-webcover.jpg\",\"datePublished\":\"2017-10-05T08:59:18+00:00\",\"dateModified\":\"2019-07-11T07:37:11+00:00\",\"description\":\"Better understand China\u2019s digital marketing landscape, the countries biggest online marketing channels and how they operate with our in-depth guide.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.smartinsights.com\/guides\/china-digital-marketing-strategy-guide\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.smartinsights.com\/guides\/china-digital-marketing-strategy-guide\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.smartinsights.com\/guides\/china-digital-marketing-strategy-guide\/#primaryimage\",\"url\":\"https:\/\/www.smartinsights.com\/wp-content\/uploads\/2017\/10\/china-guide-update-2018-webcover.jpg\",\"contentUrl\":\"https:\/\/www.smartinsights.com\/wp-content\/uploads\/2017\/10\/china-guide-update-2018-webcover.jpg\",\"width\":595,\"height\":839},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.smartinsights.com\/guides\/china-digital-marketing-strategy-guide\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.smartinsights.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Guides\",\"item\":\"https:\/\/www.smartinsights.com\/guides\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"China digital marketing strategy guide\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.smartinsights.com\/#website\",\"url\":\"https:\/\/www.smartinsights.com\/\",\"name\":\"Smart Insights\",\"description\":\"Digital Marketing &gt; 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